Archive for the 'WEB' Category

Weight Drives the Young to Adult Pills, Data Says

Saturday, July 26th, 2008
Published: July 26, 2008
A growing number of American children are taking drugs for a wide range of chronic conditions related to childhood obesity, according to prescription data from three large organizations. The numbers, from pharmacy plans Medco Health Solutions, Express Scripts and the marketing data collection company Verispan, indicate that hundreds of thousands of children are taking medication to treat Type 2 diabetes, high blood pressure, high cholesterol and acid reflux — all problems linked to obesity that were practically unheard-of in children two decades ago. The data, disclosed publicly in recent months or provided at the request of The New York Times, shows that concerns that children will be taking adult medications — heightened recently by a controversial recommendation by a national pediatricians group — are already a reality. This month, the American Academy of Pediatrics said that more children, as young as 8, should be given cholesterol-lowering drugs. The recommendation was quickly attacked by some experts as a license to put children on grown-up drugs. While the drugs do help treat the conditions, some doctors fear they are simply a shortcut fix for a problem better addressed by exercise and diet. Even so, some pharmaceutical companies are developing new versions, including flavored ones, of adult medications for children. While some of the percentage increases in the three analyses are significant, doctors empha-size that prescriptions of these drugs to children still represent less than 1 percent of their sales. Express Scripts and Medco developed estimates of how many children might be taking such drugs by extrapolating their data — involving a total of more than four million children — across the broader population. The companies use different assumptions to reach their estimates, but the data suggests that at least several hundred thousand children are on various obesity-related medications. The greatest increase occurred in drugs for Type 2 diabetes, with Medco’s data showing a 151 percent jump from 2001 to 2007. Medco’s data, released in May, showed that use of drugs to treat acid reflux problems in children, often aggravated by obesity, increased 137 percent over seven years. Its analysis also showed an 18 percent increase in drugs to treat high blood pressure and a 12 percent increase in cholesterol-lowering medications during the seven-year period. Express Scripts found a 15 percent increase over three years in drugs to treat cholesterol and other fats in the blood, a category that is primarily statins. “We were amazed at how quickly the rates of drugs used have climbed,” said Dr. Donna R. Halloran, an assistant professor at St. Louis University who worked on the Express Scripts analysis, presented at a meeting of the American Public Health Association in November. Verispan data recorded a 13 percent increase in high blood pressure prescriptions in the under 19 age group from 2005 to 2007. Its numbers show, however, a less than 1 percent increase during the period in cholesterol-lowering drugs in children. Doctors and some financial analysts have said that less pronounced increases in cholesterol drugs compared with some other medications — seen in all three analyses — reflect a wariness by some doctors about using those drugs in children. Some experts have expressed concern that the increases in many of these obesity-related drugs reflect a systemic failure, with doctors and parents turning to them because they find lifestyle changes too difficult to implement or enforce. “I think a lot of people in pediatrics, myself included, are struggling with what is the right management to do for these kids,” said Dr. Russell L. Rothman, an assistant professor at Vanderbilt University, who recently surveyed doctors and found wide variations in how children were being treated. “You see elevated blood pressure, or elevated sugars, or elevated cholesterol and you try exercise and diet and you don’t see any improvement,” Dr. Rothman said. “I worry that some providers and some families are looking for the quick fix, and are going to want to start medication immediately.” Some pediatricians say they have been treating children with statins for several years. Dr. David Collier, director of a pediatric weight management center at East Carolina University in Greenville, N.C., an area where 45 percent of the children are overweight, is among doctors who support the recent recommendations that statins may be warranted in some children as young as 8. “We have been using statins for two or three years now,” he said. One of his statin patients, he said, was a 6-year-old girl. Dr. Collier, who describes his location as “right smack dab in the middle of the stroke belt,” believes that aggressive therapy is needed to prevent a health crisis. “It’s hard to overstate the size of the problem,” he said. Dr. Francine R. Kaufman remembers a patient, a 13-year-old girl, whose weight had ballooned to 267 pounds. The teenager appeared destined for the same fate as her grandmother, who lost a leg to Type 2 diabetes. “To control her high blood sugar level, her high blood pressure, and her high cholesterol, this young girl left my office with five medications,” Dr. Kaufman, a pediatric endocrinologist in Los Angeles, told a Senate subcommittee last week during hearings on obesity in children. The girl stood out as unusual more than 10 years ago, but children with the same array of problems are increasingly seen in the diabetes center where she practices at Children’s Hospital Los Angeles, Dr. Kaufman said. Diet and exercise are tried first, but “lifestyle is really tough,” Dr. Kaufman said. Some of her patients live in neighborhoods without grocery stores and attend schools that do not offer physical education programs. “They deserve to be treated,” Dr. Kaufman said. “I think the slant from most of the media is that pediatricians are jumping to put kids on medications. That’s not true at all. Since lifestyle is so difficult, we have no other choice but to go to pharmacotherapy.” At Camp Pocono Trails, a weight loss camp in Reeders, Pa., that enrolls about 700 children each summer, owner Tony Sparber said that campers are arriving with medications, a pharmacopeia that include statins and diabetes medications. “You just look at these kids’ medical forms,” Mr. Sparber said. “You see kids with some very high-risk numbers. Cholesterol in the high 200s.” Experts say that the trend could balloon health care costs. As many as 30 percent of children nationwide are overweight. And children who start such medication often rely on the drugs for a lifetime and are prone to health problems as adults. Despite a push by the Food and Drug Administration to foster drug studies in children, many experts believe that many clinical studies in children have not been extensive enough. And adult doses are often not correct for children. The agency publishes a list of drugs for which pediatric versions are needed. So far, the size of the pediatric market is not big enough to make it profitable for companies to make special children’s formulas of drugs for disorders that commonly go along with obesity and high-fat diets. That appears to be changing. Madeira Therapeutics, based in Leawood, Kan., is formulating a liquid statin for children that will be sold in either grape, cherry or bubblegum flavor, according to the company’s chief executive, Peter R. Joiner. Madeira became interested in the drug to treat children with a genetic cholesterol condition, familial hypercholesterolemia, which strikes 1 in 500 children regardless of their diet. The recent American Academy of Pediatrics statement adds to the potential market, according to Mr. Joiner. The company, whose liquid statin may be available by late 2010, is also interested in a liquid oral diabetes medication. “Because of the obesity epidemic in the United States, we see diabetes as another important area for contribution,” Mr. Joiner said. A nonprofit group in Cambridge, Mass., the Institute for Pediatric Innovation, is working to encourage the reformulation of medications for children. Dr. Stephen P. Spielberg, the former dean of Dartmouth Medical School, is leading the effort. “What we’ve learned over the years is that the way in which the body handles medicines, the half life of a medicine, how it’s metabolized, how it’s excreted by the body, does vary, from babies all the way up to adolescents,” Dr. Spielberg said. Hypertension medications present a particular challenge in dosing for children. “Even in clinical trials where adult pills were crushed and such, you often can’t even demonstrate that the medication works,” he added. Medco cautioned that hypertension data can be misleading because some children with attention deficit disorder are treated with hypertension drugs. The most significant increase in the use of drugs for children has been in oral medication for Type 2 diabetes. And some doctors believe much of those prescriptions were “off-label” use of the drug, metformin, to treat prediabetes, which may affect two million children nationwide. But some doctors object to the use of metformin for that purpose in children, even though studies have shown it may prevent diabetes in young adults. “There are no studies like this in children,” said Dr. Tamara S. Hannon, a pediatric endocrinologist at the Children’s Hospital of Pittsburgh. “The argument may be that we know what happens in adults, so the same should happen in children. It’s been proven untrue in several cases in the history of medicine.”
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Google Told to Turn Over User Data of YouTube

Friday, July 4th, 2008
Published: July 4, 2008
SAN FRANCISCO — A federal judge has ordered Google to turn over to Viacom its records of which users watched which videos on YouTube, the Web’s largest video site by far. The order raised concerns among YouTube users and privacy advocates that the video viewing habits of tens of millions of people could be exposed. But Google and Viacom said they were hoping to come up with a way to protect the anonymity of the site’s visitors. Viacom also said that the information would be safeguarded by a protective order restricting access to the data to outside lawyers, who will use it solely to press Viacom’s $1 billion copyright suit against Google. Still, the judge’s order, which was made public late Wednesday, renewed concerns among privacy advocates that Internet companies like Google are collecting unprecedented amounts of private information that could be misused or fall unexpectedly into the hands of third parties. “These very large databases of transactional information become honey pots for law enforcement or for litigants,” said Chris Hoofnagle, a senior fellow at the Berkeley Center for Law and Technology. For every video on YouTube, the judge required Google to turn over to Viacom the login name of every user who had watched it, and the address of their computer, known as an I.P. or Internet protocol address. Both companies have argued that I.P. addresses alone cannot be used to unmask the identities of individuals with certainty. But in many cases, technology experts and others have been able to link I.P. addresses to individuals using other records of their online activities. The amount of data covered by the order is staggering, as it includes every video watched on YouTube since its founding in 2005. In April alone, 82 million people in the United States watched 4.1 billion clips there, according to comScore. Some experts say virtually every Internet user has visited YouTube. Google and Viacom said they had had discussions about ways to further protect users’ anonymity, but as of Thursday evening the two companies had yet to agree on how to do that. “We are investigating techniques, including anonymization, to enhance the security of information that will be produced,” said Michael D. Fricklas, Viacom’s general counsel. Mr. Fricklas said Viacom would not have direct access to the data, and that its use would be strictly limited by the court order. Viacom would not, for example, chase down users who had illegally posted clips from “The Colbert Report.” “The information that is produced by Google is going to be limited to outside advisers who can use it solely for the purpose of enforcing our rights against YouTube and Google,” Mr. Fricklas said. In a letter sent Thursday, Google’s lawyers pressed their counterparts at Viacom to accept a more limited set of data. “We request that plaintiffs agree that YouTube may redact user names and I.P. addresses from the viewing data in the interests of protecting user privacy,” wrote David H. Kramer, a partner at Wilson Sonsini Goodrich & Rosati. In a response, a Viacom lawyer wrote that Viacom was “committed to working with Google” on the privacy issue. Interestingly, Google has rejected demands by privacy groups for more stringent protections for I.P. address records, saying that in most cases the addresses cannot be used to identify users. Yet Google argued that YouTube viewing data should be kept from Viacom, in part, to protect the privacy of its users. Judge Louis L. Stanton of the Southern District of New York, who is presiding over Viacom’s lawsuit against Google and YouTube, referenced Google’s past statements on I.P. addresses to conclude that its “privacy concerns are speculative.” “It is an ‘I told you so’ moment,” said Marc Rotenberg, executive director of the Electronic Privacy Information Center, an advocacy group in Washington. Other privacy advocates said they welcomed Viacom’s commitment to limit its use of the information, but they remained concerned about user rights. “Users should have the right to challenge and contest the production of this deeply private information,” said Kurt Opsahl, senior staff lawyer at the Electronic Frontier Foundation, an online civil liberties group. That right is protected by the federal Video Privacy Protection Act, Mr. Opsahl added. Congress passed that law in 1988 to protect video rental records, after a newspaper disclosed the rental habits of Robert H. Bork, then a Supreme Court nominee. Mr. Opsahl also said that even records that did not include a user’s login name and I.P. address might be able to be associated with specific people. In 2006, after AOL released for research purposes the search records of thousands of anonymous users, reporters from The New York Times were able to track down one person by analyzing her search queries. Mr. Opsahl said anonymous viewing habits may similarly yield clues about the identity of viewers. Viacom wants the viewing data in part to help it determine the extent to which YouTube’s success was built on the popularity of copyrighted clips that were illegally posted to the site. Outside experts say that without the data it would be virtually impossible to pin that down. Judge Stanton agreed that the information could help Viacom make its case. “A markedly higher proportion of infringing-video watching may bear on plaintiff’s vicarious liability claim, and defendants’ substantial noninfringing use defense,” he wrote. Tags:

Corporates promote blogs as office tools

Monday, March 10th, 2008
Social networking sites like Orkut, Facebook and blogs are part of your personal life, right? If you are lucky and these sites aren’t blocked at work, you probably manage to steal a few minutes at work to access them, while pretending to be hard at work. But if you work for a select few companies that see such sites as vital office communication tools, then social networking online could all be in a day’s work. The benefits? The emergence of a whole new, democratic work culture. Take interactive agency Webchutney’s Mustafa Syed, a marketing analyst and project manager. He follows 40-odd colleagues on Twitter, a microblogging service accessible from cellphones and PCs, among other social networking tools like Facebook to stay in touch with people across three locations – some of whom he has never met. “Work flows smoother with such informal tools. Everyone in the company is on G-chat, so there is no initial awkwardness communicating with people you have never met.” Employees can chat online with the CEO as well, taking up problems and discussing ideas. “A lot of bureaucracy doesn’t exist then,” he says.   When Webchutney CEO Sidharth Rao recently went to Bangalore to make a customer pitch, he was microblogging about the presentation live to employees in Mumbai and Delhi. “People who have worked on the presentation but aren’t making it themselves would want to know what’s happening,” he says. New-age communication tools also help track employee dynamics. “These sites give me a first-hand chance to assess where the teams are — what’s playing up their mood or bringing them down.” Offices such as Webchutney stand in sharp contrast to many – where social networking online is looked upon as ‘cyberslacking’. Tata Consultancy Services (TCS), too, is trying to leverage social networking technologies for collaborations and knowledge creation within its 110,000 employee-strong organisation. Source: Yahoo News http://www.currentnewsaffairs.com http://blogs.mindbodynsoul.com Tags:

Microsoft Releases New Windows Server

Friday, December 7th, 2007
 Select Category Cell Phones Desktop PCs Cameras Hard Drives Monitors Notebooks Optical Drives Printers Projectors Wednesday, December 05, 2007 4:00 PM PST
Microsoft on Wednesday released new test versions of Windows Server 2008 and Windows Vista Service Pack, two highly anticipated technologies. Microsoft also revealed partner resources to prepare customers for the release of the server OS, which the company plans to release to manufacturing on Feb. 27, 2008, the same day as a joint-launch event that also will promote SQL Server 2008 and Visual Studio 2008. Combined, the three mark Microsoft’s major product release cycle for the year, although the products are not scheduled to be released simultaneously. Vista SP1 is expected to be available around the same time, but in a two-part release, the company said on Wednesday. According to a post on the Windows Vista Team Blog, a stand-alone installer will be released to the Web in both x86 and x64 versions for the following languages: English, French, Spanish, German and Japanese. About eight to 12 weeks after this release, all of the remaining Vista languages will be released in both x86 and x64 versions. Both Windows Server 2008 and Vista SP1 are key releases for the business adoption of the Vista client OS, as many companies have been awaiting the release of both its complementary server OS and first service pack to upgrade their desktops. Windows Server 2008 is an especially important technology for enterprise and business customers, who have been waiting for a major update to the OS for nearly five years. Windows Server 2008 Release Candidate 1 (RC1), the follow-up to Release Candidate 0 in September, can now be downloaded from Microsoft’s Web site. According to the company, more than 1.8 million customers have acquired the evaluation code for Windows Server 2008 to date. Windows Vista Service Pack 1 RC1 is available to users through the Microsoft Connect Web site. More information about the releases can be found on the Windows Server Division Weblog and on the Windows Vista Experience Blog. Microsoft also has made changes to its Windows Server 2008 software certification program for partners, creating a “Works with Windows Server 2008″ program and offering test tools so ISVs can test their applications to ensure they work reliably on the product. The program and tools are available online. Microsoft ran into trouble with Vista because many third-party software vendors didn’t have applications ready for the OS in time, causing compatibility headaches for customers. Partners whose applications pass the “Works with” tests can then submit test results to be validated for “Certified for Windows Server 2008″ status, which has higher technical bars for achievement.
source : google news http://blogs.mindbodynsoul.com Tags:

MICROSOFT UNVEILS NEW SURFACE COMPUTER

Friday, June 1st, 2007
SEATTLE - Microsoft Corp. has taken the wraps off “Surface,” a coffee-table shaped computer that responds to touch and to special bar codes attached to everyday objects.
The machines, which Microsoft planned to debut Wednesday at a technology conference in Carlsbad, Calif., are set to arrive in November in T-Mobile USA stores and properties owned by Starwood Hotels & Resorts Worldwide Inc. and Harrah’s Entertainment Inc. Surface is essentially a Windows Vista PC tucked inside a shiny black table base, topped with a 30-inch touchscreen in a clear acrylic frame. Five cameras that can sense nearby objects are mounted beneath the screen. Users can interact with the machine by touching or dragging their fingertips and objects such as paintbrushes across the screen, or by setting real-world items tagged with special bar-code labels on top of it. Unlike most touchscreens, Surface can respond to more than one touch at a time. During a demonstration with a reporter last week, Mark Bolger, the Surface Computing group’s marketing director, “dipped” his finger in an on-screen paint palette, then dragged it across the screen to draw a smiley face. Then he used all 10 fingers at once to give the face a full head of hair. With a price tag between $5,000 and $10,000 per unit, Microsoft isn’t immediately aiming for the finger painting set. (The company said it expects prices to drop enough to make consumer versions feasible in three to five years.) Some of the first Surface models are planned to help customers pick out new cell phones at T-Mobile stores. When customers plop a phone down on the screen, Surface will read its bar code and display information about the handset. Customers can also select calling plans and ringtones by dragging icons toward the phone. Guests sitting in some Starwood Hotel lobbies will be able to cluster around the Surface to play music, then buy songs using a credit card or rewards card tagged with a bar code. In some hotel restaurants, customers will be able to order food and drinks, then split the bill by setting down a card or a room key and dragging their menu items “onto” the card. At Harrah’s locations, visitors will be able to learn about nearby Harrah’s venues on an interactive map, then book show tickets or make dinner reservations. Microsoft is working on a limited number of programs to ship with Surface, including one for sharing digital photographs. Bolger placed a card with a bar code onto Surface’s surface; digital photographs appeared to spill out of the card into piles on the screen. Several people gathered around the table pulled photos across the screen using their fingertips, rotated them in circles and even dragged out the corners to enlarge the images — behavior made possible by the advanced graphics support deep inside Windows Vista. “It’s not a touch screen, it’s a grab screen,” Bolger said. Historically, Microsoft has focused on creating new software, giving computer programmers tools to build applications on its platforms, and left hardware manufacturing to others. (Some recent exceptions include the        Xbox 360 and the Zune music player, made by the same Microsoft division that developed Surface.) For now, Microsoft is making the Surface hardware itself, and has only given six outside software development firms the tools they need to make Surface applications. Matt Rosoff, an analyst at the independent research group Directions on Microsoft, said in an interview that keeping the technology’s inner workings under wraps will limit what early customers — the businesses Microsoft is targeting first with the machine — will be able to do with it. But overall, analysts who cover the PC industry were wowed by Surface. Surface is “important for Microsoft as a promising new business, as well as demonstrating very concretely to the market that Microsoft still knows how to innovate, and innovate in a big way,” said Michael Gartenberg, an analyst at Jupiter Research. source : associated press http://blogs.mindbodynsoul.com http://www.mindbodynsoul.com Tags:

A prosecution-defence nexus in BMW case?

Wednesday, May 30th, 2007
NDTV telecast a ’sting’ operation on Wednesday night purporting to show a collusion between the prosecution and the defence in the high-profile BMW hit-and-run case in which Sanjeev Nanda, grandson of a former Navy chief, is accused of running over and killing six persons while driving a BMW car nearly eight years ago. The channel showed with the help of a hidden camera R K Anand, one of the leading criminal lawyers in the country and the counsel for Nanda in the case, talking to a prosecution witness Sunil Kulkarni about the case. Kulkarni discusses money transaction with Anand who told the channel that the witness was a blackmailer and that he had laughed at his demand for money when he suddenly approached him at the Delhi airport. Anand said everything is fabricated. The channel claimed that Kulkarni had met the defence lawyer a second time but Anand denied that. According to the expose, public prosecutor I U Khan asked Kulkarni if he had met ‘bade sahib’. Kulkarni told the channel that the reference was to Anand. NDTV said that they had been approached by Kulkarni after watching the channel’s expose on the BMW case. He claimed he was under great pressure from the defence and the prosecution to change his original statement and he offered to prove this on hidden camera. But just before the testimony began, he withdrew his initial consent, the television channel said. Anand said that he had told the Delhi High Court that Kulkarni should not be examined because he is a blackmailer and “he has been blackmailing us for so many years”. source : PTI. http://blogs.mindbodynsoul.com http://www.mindbodynsoul.com Tags:

DARK CHOCOLATE

Tuesday, May 29th, 2007
  It’s true that certain types of chocolate are good for the cardiovascular system - but certainly not all chocolate. When it comes to good health, the most important thing is to choose dark chocolate versus milk chocolate. The darker the chocolate, the richer it is in flavonoids (also known as bioflavonoids) — which are responsible for most of chocolate’s health benefits. Also - milk inhibits intestinal absorption of flavonoids, so you lose even more of these fabulous plant chemicals during digestion if you choose milk chocolate. Step 1: Cocoa Content When buying dark chocolate look for 70% cocoa content. Very dark chocolate can be an acquired taste, though, so play around with different brands until you hit on one you like.
Step 2: Fat Content The type of fat listed in the ingredients is important. You want to avoid products that contain palm oil or coconut oil or milk fat, and choose ones that are made from “cocoa butter”. Even though they’re all saturated fats, “cocoa butter” has a neutral effect on cholesterol levels, while the other two can raise your blood cholesterol. If you’re watching your weight, remember even the darkest of dark chocolate is a treat you should eat in moderation because it’s caloric. One ounce contains about 150 calories. source : yahoo news http://blogs.mindbodynsoul.com http://www.mindbodynsoul.com Tags:

Oprah `stunned’ by dad’s plan for book

Wednesday, May 23rd, 2007
CHICAGO - Oprah Winfrey said she was “stunned” to learn her father plans to write a book about her.
“I was upset. I won’t say devastated, but I was stunned,” Winfrey told New York’s Daily News in a story published Tuesday. Winfrey said she laughed when one of her assistants told her the newspaper was calling to ask about a book her father Vernon Winfrey was writing. “I said, `That’s impossible. I can assure them it’s not true,’” she said. “… I called him and it turned out he is writing a book. The worst part of it was him saying, `I meant to tell you I’ve been working on it.’” Winfrey was living with her mother in Milwaukee when she was sent as a young teen to live with her father in Nashville. She previously has credited him for imposing discipline on her and stressing the importance of an education. The Daily News reported that the conversation with Winfrey took place Sunday, when she was in New York to receive the Elie Wiesel Foundation Humanitarian Award. Reached Tuesday, Michelle McIntyre, a spokeswoman for Winfrey’s Chicago-based Harpo Productions Inc., said: “We’re not going to issue any further comment.” Vernon Winfrey, who owns Winfrey Barber & Beauty Shop in Nashville, had left work Tuesday evening and was not available for comment. Winfrey told the newspaper she last saw her father when he accompanied her on a trip to Africa a few months ago, but that they often talk and she has a good relationship with him. “I would have preferred to have known my father was working on this. It would have been a nice gesture, a courtesy,” she said. Vernon Winfrey plans to call his book “Things Unspoken,” according to the newspaper.  
source :yahoo news http://blogs.mindbodynsoul.com http://www.mindbodynsoul.com Tags:

Microsoft buys online ad company

Friday, May 18th, 2007
SAN FRANCISCO: Microsoft said Friday that it would buy the online advertising company aQuantive for about $6 billion, the latest in a flurry of deals for online advertising firms by big Internet and media companies. The all-cash deal is Microsoft’s largest acquisition ever and comes with an unusually large premium, underscoring just how critical Microsoft believes the acquisition is to its troubled efforts to become a major force in the fast-growing Internet advertising business. The price, $66.50 a share, is 85 percent more than aQuantive’s closing stock prince of $35.87 Thursday. “It puts us in the game, if you like,” said Chris Dobson, head of global advertising sales at Microsoft. “If you ever had any doubt that Microsoft was going to be big in the online advertising space, this should make it clear that it will.” The deal comes on the heels of Google’s recent agreement to buy DoubleClick for $3.1 billion, as well as the acquisitions of RightMedia by Yahoo and 24/7 RealMedia by the advertising company WPP Group. Microsoft, which had tried unsuccessfully to buy DoubleClick, faced competition for aQuantive, but was determined not to be outbid this time, executives said in a conference call. Based in Seattle, aQuantive has several major businesses. Its Atlas unit competes with DoubleClick and is used by advertisers and publishers to deliver ads online when users visit a Web page. The company also owns AvenueA/Razorfish, a leading interactive ad agency, and other digital businesses. Microsoft has struggled to compete in the online advertising market, particularly against Google, which dominates the field. Until now, Microsoft has sold ads on its MSN portal and used a technology called AdCenter to sell ads linked to Internet searches, a booming business, and the cornerstone of Google’s power. But Microsoft’s share of the search business has steadily declined, limiting the effectiveness of AdCenter. With aQuantive, Microsoft will be able to help sell and broker ads on sites across the Web, a business that is seen as increasingly important as advertising continues to shift online. The acquisitions of DoubleClick and RightMedia by Google and Yahoo were also intended to bolster those companies’ efforts to sell and broker ads on myriad Web sites. Microsoft has asked regulators to scrutinize the Google-DoubleClick deal, which it said would reduce competition. But Brad Smith, Microsoft’s senior vice president and general counsel, contended that Microsoft’s acquisition of aQuantive would promote competition. Forecasters at ZenithOptimedia, a media buying agency, predict that Internet ad spending will total $31 billion globally this year, a 28 percent increase from last year. In terms of market share, the Internet has already passed outdoor advertising, and will pass radio next year, Zenith Optimedia says. “We’re going to see people taking tens of millions of dollars out of television advertising and putting it into online, and that’s what all these guys are betting on,” said Shar VanBoskirk, an analyst at Forrester Research. The boom in Internet advertising is also reshaping the advertising pipeline, with online media owners like Google, Yahoo and Microsoft’s MSN increasingly moving into areas that used to be dominated by advertising companies like Omnicom Group, WPP and Publicis Groupe. In the offline world, there has generally been a clear distinction between media outlets and advertising agencies, which create the ads and buy time or space to run them. On the Internet, that line has been blurred, with portals like Google increasingly pushing into “upstream” areas like media planning and buying. “We’ve suddenly got two different sides that are competing in the same area, in the advertising companies and the media owners,” VanBoskirk said. There are signs of friction as online media owners like Google, with their deep pockets, expand. Google’s agreement to buy DoubleClick was criticized by Sir Martin Sorrell, chief executive of WPP Group who said it could trouble marketers. “It raises issues about whether we are prepared to give Google data that’s very valuable,” he said last month as WPP gave a quarterly financial update. “Clients will be concerned over the access Google may have to information that is owned by them.” While companies like 24/7 and DoubleClick focus primarily on distributing Internet advertising to online media owners, aQuantive gives Microsoft some broader capabilities. In addition to the Atlas ad serving platform, it also creates ads and plans media strategy, among other things, moving Microsoft into areas in which Google has not yet staked out a claim. “Today’s announcement represents the next step in the evolution of our ad network from our initial investment in MSN, to the broader Microsoft network including Xbox Live, Windows Live and Office Live, and now to the full capacity of the Internet,” Microsoft’s chief executive, Steven Ballmer, said in a statement. source : google news http://blogs.mindbodynsoul.com http://www.mindbodynsoul.com Tags:

Hamas ‘Mickey Mouse’ preaches resistance

Wednesday, May 9th, 2007
GAZA CITY, Gaza Strip - Hamas militants have enlisted a figure bearing a strong resemblance to Mickey Mouse to broadcast their message of Islamic domination and armed resistance to their most impressionable audience — children.
A giant black-and-white rodent — named “Farfour,” or “butterfly,” but unmistakably a rip-off of the Disney character — does his high-pitched preaching against the U.S. and        Israel on a children’s show each Friday on Al-Aqsa TV, a station run by Hamas. The militant group, sworn to Israel’s destruction, shares power in the Palestinian government. “You and I are laying the foundation for a world led by Islamists,” Farfour squeaked on a recent episode of the show, which is called “Tomorrow’s Pioneers.” “We will return the Islamic community to its former greatness, and liberate Jerusalem, God willing, liberate        Iraq, God willing, and liberate all the countries of the Muslims invaded by the murderers.” Children call in to the show, many singing Hamas anthems about fighting Israel. Palestinian Media Watch, an Israeli organization that monitors Palestinian media, said the Mickey Mouse lookalike takes “every opportunity to indoctrinate young viewers with teachings of Islamic supremacy, hatred of Israel and the U.S., and support of ‘resistance,’ the Palestinian euphemism for terror.” Israeli officials denounced the program Tuesday. David Baker, an official in Prime Minister Ehud Olmert’s office, said “there is nothing comic about inciting young generations of Palestinians to hate Israelis.” A spokeswoman from Walt Disney Co.’s headquarters in Burbank, Calif., did not immediately return messages asking for comment about the use of the Disney-like character. Yehia Moussa, a Hamas leader in the movement’s  Gaza Strip base, denied inciting children against Jews. “Our problem is not with the Jews. Our problem is with the (Israeli) occupation and the occupiers,” he said. The television station would not comment. A Gaza-based psychologist said the program proved that the culture of glorifying violence had penetrated mainstream society in the Palestinian territories, where dreams of Islamic dominion and animosity toward the U.S. and Israel are widespread. “It’s the fault of both (Israel and the Palestinians),” said Samir Zakkout, of the Gaza Community Mental Health Program. “There’s been a collapse of values. If I can kill my enemy, I can kill my brother.” The program is opposed by the Palestinian Broadcasting Corp., which is controlled by Hamas’ political rival — the        Fatah movement of Palestinian President Mahmoud Abbas. “I don’t think it’s professional or even humane to use children in such harsh political programs,” said Basem Abu Sumaya, head of the Palestinian Broadcasting Corp. “Children’s nationalist spirit must be developed differently.” Hamas loyalists launched the Al Aqsa satellite channel last year. Bearded young men read the news and Islamic music is layered over footage of masked militants firing rockets into Israel. The channel also broadcasts talk shows, programs about the disabled and cartoons. In addition, Hamas loyalists run at least five news Web sites, one newspaper — launched just last week — and a radio station.
source : assocciated press http://blogs.mindbodynsoul.com http://mindbodynsoul.com Tags: